Jon
Huntsman and Redefining Political Discourse:The Radical Center
Jon Huntsman presents the most exciting
Presidential candidacy since Ronald Reagan.
He also stands as the best chance for a Republican to win in the general
election against the Obama machine. He
has the polish, poise, positions, and resume to be the two-term President who
leads America back from the Obama malaise.
This candidacy, however, stands
on the brink of obscurity, and needs to differentiate itself from Romney as a new brand of political centrism. It also needs to provide enough room to pivot
where necessary in the general campaign.
The vehicle for Jon Huntsman to gain ground
within the approaching black hole of Republican primaries is to re-define the
discourse. He has clearly elucidated a
series of common sense approaches to many of the top issues confronting
America. In so doing, he has straddled
the long-held political divide that the media has created and in which the same
media machine has a half century of self-serving narrative invested.
Regardless of the topic, the story that the
media wants to perpetuate is one of drama and extremism. The media exists both for and because of
stories which expose the far reaches of
a liberal-conservative continuum.
Because wacky soundbites and even wackier attention paid—via a
postmodern circus of talking heads shouting at each other—to the colorful
commentary around them keeps the moderate middle entertained, we cannot fault
the media for providing the programming Americans demand. The heightened drama of our political process
can be as entertaining as “Snookie versus The Situation” or “Bill Belichick
versus Rex Ryan.” The media has fed
ideology with attention and the attention seekers have, as a result, sought out
ideology. Thus, we have in American
politics, a binary that pits radical conservatives against radical
liberals: what some commentators
describe as “wing-nuts.” The importance
of the ideology is secondary to the stories that swirl around them.
Of course, this binary is an
oversimplification of the reality that underlies American political discourse,
but the reality—despite a twenty four hour news cycle—matters little to the
dominant narrative. The narrative has little room for nuanced positions of (for
example) progressivism or libertarianism, but rather describes and focuses upon
instances of ideologically-entrenched absurdity and how these characterize
extremist positions. With little ability
to distill the positions of single-issue political stances such as anti-FED(eral
Reserve)’ism, Life, second amendment advocacy, or gay rights, the media simply (and
somewhat arbitrarily) defines these
groups—based on demographics more than ideology—into the far reaches of one end
or the other. Of course, what makes the
two ends of this drama seem so interesting is their relationship to the middle,
where (probably more than) 80 percent of the American electorate resides. The recent emergence of the “Occupy” movement
plays perfectly into this binary, providing a liberal foil to the Conservative
Tea Party. Notably, Occupy rhetoric
defines its position as “the 99 percent,” stretching the Bell Curve to the
statistical limits of its absurdity.
Certainly, a story about one’s neighbor,
with whom one agrees on a vast majority of “common sense” issues is not nearly
as titillating as one about Michelle Bachmann claiming gays are possessed by
the devil or Joe Biden likening Tea Partiers to terrorists. Thus, the media seeks out the absurd,
distills and minimizes it and feeds it to a middle that needs
entertainment. This same morsel is
handed back to the extremists themselves to bloviate over. The current system of discourse, then, is
both the product and the source of circularly- entertaining, spiraling
absurdities that have little to do with solutions. The narrative formula for the media model
depends upon radicals, radical positions, and radical ideology. The radical left and the radical right are
perfect for the narrative structure the media demands. Much like the 1 percent of our population
(our movie and sports stars) that entertains us on movie screens, coliseum
floors, and in vast stadiums, the ideologically-entrenched “activists” and
commentators that comprise a small percentage of our actual electorate dominate
the discourse.
Americans shouldn’t anticipate the media
being able to, or having any impetus to, change the structure of this binary
construction. It requires a continuum
flanked by radicals and a moderate (middle) center. In the current system, different gradations along
the continuum are permissible, but only in relation to the two extreme
ends. The moderate center is comprised
of a vast spectatorship which is just as likely to be excited by their favorite
football team as they are for a Presidential candidate. This group ultimately turns out in small
numbers for elections since the issues and discourse are so off-putting (though
eminently entertaining) to their unaffected centrism. If the coverage of this
issue is not merely “off-putting,” it may take on the appearance of complexity
because of its overexposure. The media has
come to exploit this group, and even name it:
“Independents.” Some segments of
the webosphere like to identify this vast and boring middle as “purple,” a
combination of the red and blue colors the media indoctrinated the
spectator-Americans to accept as Republican and Democrat—visual representations
of the stark ends of the political continuum.
In the last Presidential election, the
media worked alongside the Obama campaign machine to “mobilize” the (middle)
center. It was a successful campaign,
but has led to a stalemate because it largely denuded ideology in exchange for
celebrity and entertainment. Obama
revealed that the current paradigm, by appealing to the laziness of the media
which has no interest in re-defining the nuanced positions along the existing
“right-left” political continuum, can be exploited and manipulated to win
elections. Maintaining the current
continuum—regardless of the economy or war or gay rights or abortion—means that
no Republican has a chance against Obama in 2012. Not unlike Karl Rove and George Bush’s
mastery of the current binary in the first decade of this millennium, Obama has
the full force and momentum of the media behind him. The middle of the existing continuum can, he
has shown, be mobilized.
From a politically ideological perspective,
positions that appeal to the center are represented by compromise, as a
dilution of the two extremist (radical) positions. Thus, a position in which instances of
abortion are minimized but the rights of mothers also respected becomes an
acceptable compromise to a great number of Americans. Thus, a position in which Civil Unions
respect the rights of gays to do something similar to marriage, with most of
the civil rights related thereto while still respecting man-woman marriage, is
acceptable to the great vast center.
Thus, we cut federal spending by $2 trillion instead of $4 trillion or
zero. These hybrid, purple solutions
become the accepted middle after much festooning and drama on the radical poles.
Current political
continuum:
RadicalLEFT<-Mobilized/Entertained/”CommonSense”CenteràRadicalRIGHT
Regardless of the ideology that underpins
either of the political positions of this continuum, high-stakes drama keeps
Americans entertained and ultimately unsatisfied. The unfortunate result of good compromise is
that nobody is ever completely happy.
This, of course, plays perfectly into the increasingly self-perpetuating
drama required by the far ends of the continuum and of the media that feeds
them. In the end, the compromise is
presented by the media and accepted by the middle. Neither end of the continuum is pleased, so
the drama continues ad infinitum.
The solution, then, is to radicalize the center. Rather than the mere mobilization in the name
of political gamesmanship that yields non-sustaining political compromise
designed by the radical ends of the current binary, re-define the
continuum. The media will conform,
because the narrative structure remains unchanged: it is still binary. This is the position that Huntsman can thrive
in. He has provided common-sense
solutions that are attractive to the vast (middle) center. Unfortunately, he is seen as a candidate of
compromise. On the surface, he appeals
to the same middle where Mitt Romney has perched himself for the past
half-decade. There is no drama, there is
nothing entertaining.
Instead, the centrist positions need to
take on a sense of ideology unto themselves.
If a centrist position becomes a radical position, delineated as a
position on the far end of the continuum, then it will get attention. The media will act with complicity because it
is a new drama to perpetuate. The
proponent of such a position will get the attention of the media.
More succinctly, the American political
center needs to be radicalized, not merely mobilized. The eighty percent (or more) of folks
watching political discourse unfold from the sidelines need to be empowered as
players in the game. They need to
believe that their “common sense” compromise positions are not merely “purple” dilutions,
but that they are right—that they have ideological vigor— in and of themselves. The emerging description of a Radical Center is one that presents
“sustainably improving choices.”
Such a
new continuum would look like this:
RadicalCENTERß-Moderate
APATHY-àExtremist positions on the Left and Right
In such a
new binary, Centrism becomes a radical position and it stands in opposition to
Extremism. Positions held by the Radical Center are no longer boring
solutions forged in the midst of great political drama. Instead, positions of the Radical Center are the prima facie
starting point, a foil to, extreme ideological positions. In short, this concept of a Radical Center that Huntsman can exploit
means moving off of the current
Right-Left/Republican-Democrat/Conservative-Liberal continuum onto a
completely new one. On this new
continuum, a radicalized center leaves the new center open to true “Apathy,” a
position that will never be mobilized or vocal.
It appears that Huntsman has already
recognized this, and already assumed the position on the new continuum. As evidenced by his recent statements about
evolution and climate change, his stance on civil unions, and his experience as
both an executive and a diplomat, he has
leaped full-forcedly onto the new continuum. Nobody gets it. The media is
intrigued but can’t sensationalize the candidacy or its positions because it
doesn’t fit into the pre-defined narrative formula. He has to tell Americans what he is doing.
The next step is to get the media on
board. Huntsman needs to begin
socializing this new paradigmatic continuum.
While the term “Radical Center” has a healthy ring to it, there are
already advocates for this position that may be offended by his co-opting of
the term. Though Huntsman is in a
position to tactfully adopt the existing phrase as it is so nascent in common
American political parlance, he may instead coin a similar phrase, “Extreme
Center” as the position that he is
taking.
The media, sensing little disruption to its
current narrative structure, should buy it pretty quickly, especially if it
feels it is given the opportunity to help define it. Halstead and Lind wrote about it early in the
millennium. Friedman has started
circulating it in the NY Times (July 23 op-ed) and an internet-based grassroots
organization is attempting to give it form.
Huntsman has an opportunity to co-opt it and make it his. To make this work, it is imperative that he
describe, advocate, and embody a radical shift in the definition of the
continuum, rather than merely a re-naming of the “squishy” or “moderate” middle
of the current continuum.
Besides giving him footing in both the
primary and general election, he has an opportunity to shape the next decade of
political discourse by making common-sense compromise a radical position and
relegating both conservative and liberal extremists to the same side of an
always-already binary continuum.
Jason Leclerc is a PhD candidate in Texts and
Technology at University of Central Florida
He received his Undergraduate degrees from
Florida State University in Accounting and American Studies and holds an MA in
both Economics and Literature.
He is a strong supporter of the Jon Huntsman
message.
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